Case Study

Civil Construction Business Owner Wanted a Brand That Showed He Gets Sh*t Done

AXL Civil - Logo

Case Study

Civil Construction Business Owner Wanted a Brand That Showed He Gets Sh*t Done

AXL Civil - Logo

The Brief

AXL Civil was built around a hardworking business owner with a strong reputation for reliability and execution. The goal was to make the business look more established, professional and memorable without losing the practical, no-nonsense character behind it.

What We Delivered

  • Brand Identity

    • Logo Suite (Primary, Secondary, Submark)

    • Colour Palette

    • Typography

  • Stationery Kit

    • Letterhead

  • Clothing

    • Clothing Graphics

  • Vehicle 

    • Vehicle Graphics

  • Website Design & Development

    • Website Strategy & Design

    • Tablet & Mobile Friendly

    • Forms and enquiries

    • Copywriting

    • Photo & Video Editing

    • Content Management Structure

    • SEO & Schema Foundations

    • Analytics

AXL Civil - Ute
AXL Civil - T-Shirt
AXL Civil - Website
AXL Civil - Invoice

The Brief

AXL Civil was built around a hardworking business owner with a strong reputation for reliability and execution. The goal was to make the business look more established, professional and memorable without losing the practical, no-nonsense character behind it.

What We Delivered

  • Brand Identity

    • Logo Suite (Primary, Secondary, Submark)

    • Colour Palette

    • Typography

  • Stationery Kit

    • Letterhead

  • Clothing

    • Clothing Graphics

  • Vehicle 

    • Vehicle Graphics

  • Website Design & Development

    • Website Strategy & Design

    • Tablet & Mobile Friendly

    • Forms and enquiries

    • Copywriting

    • Photo & Video Editing

    • Content Management Structure

    • SEO & Schema Foundations

    • Analytics

AXL Civil - Ute
AXL Civil - T-Shirt
AXL Civil - Website
AXL Civil - Invoice

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